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Archive for the 'Social Media' Category

Should Universities Use Pinterest?

Tuesday, January 31st, 2012

YES! Well, maybe. Visual bookmarking website Pinterest is the newest social media superstar–Mashable reports that the site saw its estimated unique visitors jump 429 percent from September 2011 to December 2011, for a total of more than 7 million unique visitors. Users create collections of images–called boards–by “pinning” an image from anywhere online, uploading an […]

Social Media Protesting and Arizona’s Immigration Bill

Tuesday, April 27th, 2010

Arizona’s controversial immigration bill, SB1070 was just signed into law last Friday, but its social media footprint has already been firmly established.  Search “SB1070” on Facebook, and you’ll find 37 Pages, 89 Groups and 55 events (each with their own branding, of course) dedicated to the new law, both for and against it. The term […]

5 Big Takeaways from SXSW 2010 (And 5 Cool Web sites)

Wednesday, March 31st, 2010

I wrote about my general impressions of this year’s SXSW Interactive (hey, people are pretty cool!) and posted recaps of some of my favorite sessions. To finish off my 2010 SXSW blogging, here are my 5 big takeaways. They’re all pretty common sense, but they are themes that kept popping up, and I’m happy to […]

Dinosaur to Digital: A Museum Convergance Success Story (SXSW Recap)

Wednesday, March 31st, 2010

This session’s description of itself best sums it up: a case study on how the California Academy of Sciences – a traditional museum in San Francisco’s Golden Gate Park — transformed itself into a global online education and research presence and integral social hub for the City, using the best tools and techniques of technology, […]

How to Create a Viral Video (SXSW Recap)

Monday, March 22nd, 2010

I was a bit skeptical about this panel and really hoped it wouldn’t be some jaded, corporate strategry on manufacturing something that in reality is difficult to capture. Well, I had nothing to worry about. YouTube’s Margaret Gould Stewart joined TED Talks Director of Film and Video Jason Wishnow and Damian Kulash, he of the […]

5 Lessons from SXSW Interactive – 1 Year Later

Wednesday, March 10th, 2010

Last year I attended SXSW Interactive for the first time, after being convinced that it’s for more than just web developers and startup gurus. And it was awesome. Exhausting for an introvert like me. But awesome. One of the things that I value most is that my SXSW experience managed to hit some high, soaring, […]

Searching for Comedy in Higher Education

Tuesday, January 26th, 2010

I had a blast in college. Yes, I worked hard, but I also screamed at the top of my lungs at Longhorn football games, played ultimate Frisbee in the park, wandered around the Drag for no reason at all and got excited about ordering a #1 combo from Junior, the best and most famous Wendy’s […]

Social Media Rejection

Wednesday, November 11th, 2009

Twitter’s new lists feature offers users a much-needed way to organize who you follow and group them into custom categories. And since you can see what lists others have placed you in, it’s also a fascinating and useful way to see how other tweeters think about you or your brand. I discovered this rather rudely […]

7 Things I Learned on Twitter in 7 Days

Sunday, August 23rd, 2009

Plenty of my friends and colleagues are devoted to Twitter, but I also get a lot of eye rolls and blank stares when the microblogging buzzword comes up. And a new study claims that 40% of tweets are “pointless babble.” Well, if all you get from Twitter is pointless babble, then the community you follow […]

I write what I know (and love). Mostly higher education, writing and public relations.